Hotel tech is booming and it’s getting personal
The hotel industry is realising it has to be about more than just a place to stay – revenues are being driven by the ability to create great experiences and satisfy guests.
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Science and technology are the principal drivers of human progress. The creation of technology is hindered by many problems including cost, access to expertise, counter productive attitudes to risk, and lack of iterative multi-disciplinary collaboration. We believe that the failure of technology to properly empower organisations is due to a misunderstanding of the nature of the software creation process, and a mismatch between that process and the organisational structures that often surround it.